Wednesday, June 13, 2007

The UGG Brand

Part of my trip to San Diego was to attend the annual international UGG Australia meetings. As we all know, love and depend on the UGG brand for true comfort, and I mean those Classic boots, that every second person in the world seems to covet, the company is actually moving toward offering more fashion...a lot more fashion. The fall 2007 sees more trend items, such as leather biker boots and shearling riding boots, which apart from the metallic classics, are fabulous. The spring 2008 season looks even more promising in terms of offering a true fashion product. Unfortunately, I am not able to post images of the spring products but as soon as I am you will see exactly what I mean. Let's just say that UGG is not just a cold weather staple but a year round product that guarantees to offer you the best in terms of luxury and comfort. Watch out for some fantastic UGG Australia offerings hitting shelves within the next two months. The company is also in the midst of rolling out retail locations. The first, which opened in December 2oo6, is situated on Mercer Street in Soho, the second one is scheduled for grand opening in early fall in Montreal, Canada, as well as in Chicago.

The Biker Boot

The Riding Boot
The Classic UGG in Metallics

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